Building your digital strategy

Effective web marketing campaigns

Building an effective, coherent and optimised web marketing strategy is crucial to generating traffic and leads and thus achieving your business goals.

The fundamentals of the digital world

Learn about digital marketing

Undertaking the right training to build the best web marketing strategy to win new customers is important. Luckily for you, there are multiple training courses offered by experienced trainers with the necessary knowledge.

Social networking

A fast and instant communication channel.

Marketing plan

Setting up effective and relevant actions.

Marketing campaigns

The best web marketing strategies

A website must generate traffic and implementing the best web marketing strategy is necessary to achieve any company’s objectives, i.e. one that takes into account the particularities of marketing tools and is based on the performance of the corporation.

Marketing automation

Tools and techniques to automate communication with target customers

E-mail marketing

Informing potential customers and generating visits and sales by sending e-mail marketing

Content Marketing

Creating and distributing useful content that is made available to customers and leads

Marketing tools

What are the right tools for a successful digital marketing campaign?

The success of a digital strategy depends on the efficient management of digital resources. Various tools are available to save time in carrying out certain tasks. Effective solutions for monitoring the performance of your website are available to everyone.

Google analytics for traffic analysis

Not only can you keep an eye on your visitors and conversion rates, but also you can benefit from many other features.

Google ads for SEA optimisation

Find and target the right customers by promoting your services and products.

WordPress content management systems

Benefit from an intuitive interface and handy features to easily create pages for your website.

SEO

The go-to means of generating more traffic

Draw more visitors to your website through specific techniques. Indeed, generating quality traffic to your website is important to improve sales and get more revenue. Adopt the right means to attract more leads.

Organic search engine marketing

Search engine advertising

Plotting your web marketing campaign

Web content

Methods and practices for better exposure

Social selling

Exploit the data collected via social networks to customise the sales approach as per the target’s needs. Social selling allows salespeople to gain important and relevant information.

Lead nurturing

It is about the automation of actions to process a large number of leads and represents an essential part of the marketing strategy, especially when using the best tools to build relationships with leads and customers.

A/B testing

A/B testing is important when it comes to marketing your products. We recommend you visit Kameleoon.com and benefit from their convenient testing tools and effective, easy-to-implement marketing campaigns.

E-commerce

New technologies at your service!

Companies that want to remain competitive are embracing new technologies as well as revolutionary innovations designed to optimise the buying process. Virtual reality, synthetic photography, AI technology, chatbots are all at the service of e-commerce.

Online payment

Electronic signature

Digitisation